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Collection: GU Energy

All our GU products feature a BEST BY DATE. Often Best By Dates are confused with USE BY DATES, but the two labels tell consumers very different things. The Best By Date is recommended for best flavour, it is not a purchase or safety date.

The products past their Best By Date are still completely safe for consumption and their performance will not be influenced in the following 12-24 months past this date. There might be a slight change in taste or flavour or in consistency.

Foods past their Best By Date can still be legally sold by retailers according to New Zealand law.

  • Check the product listing for actual Best By Date of each product.
  • Products that are classified as BEST BY are approaching their Best By date.
  • Products will be classified as EXPIRED once past their Best By Date.

SPECIAL OFFER: 50% OFF ALL BEST BY & EXPIRED STOCK!

Purchase any product in our GU Energy Best By & Expired Collection and get it for 50% of the usual RRP - item will automatically be discounted at checkout. Cannot be used in conjunction with any other offer. 

13 products
  • GU Roctane Gel (Single) Expired
    GU Roctane Gel (Single) Expired
    Regular price
    $5.99
    Sale price
    $5.99
  • BULK GU Hydration Drink Mix Canisters (makes 19L)
    BULK GU Hydration Drink Mix Canisters (makes 19L)
    Regular price
    $49.99
    Sale price
    $49.99
  • GU Roctane Energy Drink (Box of 10) Expired
    GU Roctane Energy Drink (Box of 10) Expired
    Regular price
    $69.99
    Sale price
    $69.99
  • GU Roctane Energy Gel - Box of 24 Exp
    GU Roctane Energy Gel - Box of 24 Exp
    Regular price
    $143.50
    Sale price
    $143.50
  • GU Liquid Energy Singles Expired
    GU Liquid Energy Singles Expired
    Regular price
    $3.99
    Sale price
    $3.99
  • GU Liquid Energy (24 Pkt Box) Expired
    GU Liquid Energy (24 Pkt Box) Expired
    Regular price
    $95.99
    Sale price
    $95.99
  • Roctane Recovery Drink Mix Single Expired
    Roctane Recovery Drink Mix Single Expired
    Regular price
    $7.99
    Sale price
    $7.99
  • GU Roctane Electrolyte Capsules (50 Caps) Exp
    GU Roctane Electrolyte Capsules (50 Caps) Exp
    Regular price
    $29.95
    Sale price
    $29.95
  • Roctane Probiotic Plus Capsules (60 Srv Can) Expired
    Roctane Probiotic Plus Capsules (60 Srv Can) Expired
    Regular price
    $69.95
    Sale price
    $69.95
  • GU Roctane Energy Drink Singles Expired
    GU Roctane Energy Drink Singles Expired
    Regular price
    $6.99
    Sale price
    $6.99
  • Gu Energy Stroopwafel Single Gluten Free Expired
    Gu Energy Stroopwafel Single Gluten Free Expired
    Regular price
    $4.49
    Sale price
    $4.49
  • GU Energy Stroopwafel Singles Expired
    GU Energy Stroopwafel Singles Expired
    Regular price
    $3.99
    Sale price
    $3.99
  • GU Roctane Energy Drink (12 Serv Can) Exp
    GU Roctane Energy Drink (12 Serv Can) Exp
    Regular price
    $69.99
    Sale price
    $69.99